Question

Bill's organization expects 50% of profits to be generated by products that did not exist five years ago. What is the nature of the programs that the organization's managers are likely to follow?

Answer 1

If these are the missing choices:
A) short-term
B) risky
C) innovative
D) expansionary

My answer is C. INNOVATIVE. 

Innovative is defined as an adjective that may refer to a person who introduces new ideas that are original and creative. It may also refer to a product, service, or idea that features new methods or designs that help advance our technology unlike no other. 

Since Bill's organization expected to derive a 50% profit from products that did not exist five years ago, it is safe to assume that Bill's organization was the one to innovate and launch the product.