Nancy went to a home store with the intention of purchasing a sprinkler system. however, she left the store without buying the system because she felt that the salesperson did not give her proper attention and did not answer her questions satisfactorily. this is an example of a situational influence altering a consumer's perception of value. Hence, the correct option is (B).
Situational Influence is one of the elements that can change the perception of a consumer when making a decision about purchasing an item or service. This situational influence relates to stores or companies that can provide a supportive atmosphere for consumers to make purchases. One real form of situational influence is employees from a store who can provide complete information about a product to consumers so that consumers can be sure and buy the product.
The question is incomplete, but most probably your question was:
Nancy went to a home store with the intention of purchasing a sprinkler system. however, she left the store without buying the system because she felt that the salesperson did not give her proper attention and did not answer her questions satisfactorily. this is an example of a _____ altering a consumer's perception of value.
A. Product influence
B. Situational influence
C. Cultural influence
D. Brand influence
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