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Internet sites, physical stores, and kiosks are most closely associated with the 'Place' element of the marketing mix.

Place refers to the location of the product, including its availability online and in physical stores, as well as how it will be exhibited.

The choice is crucial: Luxury cosmetics manufacturers would want to have their products sold in Sephora and Neiman Marcus rather than Walmart or Family Dollar. Business executives always strive to put their goods in front of customers who are most inclined to purchase them.

This entails placing a product only at selected retailers and ensuring that it is attractively displayed.

The term "placement" also refers to marketing a product in the appropriate media to attract customers.

Hence, Place is the element of the marketing mix which is most closely associated with internet sites, physical stores, and kiosks.

Learn more about marketing mix:

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