Answer: emphasize the direction component of motivation
Explanation:
Content theories, also known as needs theories, focus on what motivates people, what their needs in relation to the motivation they have to fulfill those needs.
Since content Theories focus on the content of the motivating factors, the most important component analyzed is direction, meaning what a subject wants to achieve.
Persistence refers to the amount of time a person will keep trying to achieve that goal, and intensity refers to the amount of effort the person is willing to make, but neither of these is the main focus of Content theories.
