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They are names that are intended to be catchy and want to persuade buyers to buy at there store

Logos simply means a rhetorical device that includes any content in an argument that is meant to appeal to logic.

Logos

Logos simply means a rhetorical or persuasive appeal to the audience's logic and rationality. Logos can be found in argumentative writing

Through the use of logos as an appeal means reasoning with your audience, providing them with facts and statistics, or making historical analogies.

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