Question

Brown beverages corp. uses a cross-functional team to develop four to six new beverages annually. brown beverages corp. most likely uses a cross-functional team because it:

Answer 1

Brown beverage corp most likely uses a cross function team because it  ALLOWS THE COMPANY TO USE EMPLOYEES FROM VARIOUS DEPARTMENT WITH VARYING PERSPECTIVE TO ACCOMPLISH THE SET TASK.
 A cross functional team refers to a group of professionals with expertise in different fields who are working together towards a common goal. Fussiness organizations usually used cross functional teams when they want to develop new products

Answer 2

Brown beverages corp. uses a cross functional team to develop four to six new beverages annually. Brown beverages corp. most likely uses a cross functional team because it helps the company to engage people from all the concerned department to participate in the innovation of the product. Employees from all departments like Marketing, Research, Manufacturing, Sales, etc are gathered to give their views about the changing customer needs and the demands from them. Then this cross functional team reviews all the prospects and try to innovate something catchy for their consumers.