First, let's write this as an equation.
[tex]f(x)=[/tex] price of an item
[tex]p=[/tex] percent increase
[tex]f(x)=xp^2[/tex]
[tex]1.44x=xp^2[/tex]
[tex]1.44=p^2[/tex]
[tex] \sqrt{ 1.44}= \sqrt{p^2 [/tex]
[tex]p=1.2[/tex]
[tex]1.2=120[/tex]%
Answer: The second price was a [tex]120[/tex]% of the first price which means that the second increase was 20% more than the first price.
Hope this helps!