Kaloo loves the taste of fried ants, but will not serve them to her american friends because she knows they find the ants disgusting. this best illustrates the impact of

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Ivka93
Social norms. Kaloo is behave on social accepted way. Norms determine what is appropriate behavior in certain situation. People tend to behave in a socially acceptable way and to be accepted by other members of society (friends, family, business associates...).