Francine is interested in starting a new financial services company where she will manage the investments of others. she wants to generate her own funding as well as lead the business once it gets started. francine will assume all risks and rewards of the new enterprise. francine would be considered an entrepreneur because she is:
According to the feasibility analysis framework, an entrepreneur who has a vision of a multi-unit company will be satisfied with an attractive niche if it would serve as a point of entry for long-term potential.