The best goal to select would be the "Reach people who are close to making a purchase" goal. This goal is designed to capture users who have already begun researching products and have a high likelihood of converting.
Purchase is the exchange of goods or services for money or other value. It is a fundamental concept in economics and is also studied in many other social sciences. Purchasing is the process of selecting, acquiring, and receiving goods and services that satisfy customers’ needs and requirements. It includes activities such as researching and comparing products and services, negotiating prices and delivery times, and ordering, receiving, and managing inventory. Purchasing is an important part of business operations and is essential for companies to be able to produce and deliver goods and services to customers.
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