Strategic competitiveness is a business term used to describe a company’s ability to create and sustain a competitive advantage over its competitors.
In other words, it is the ability of a company to continuously develop and implement a value-creating strategy that will enable it to outperform competitors in the marketplace. This is done by developing and leveraging a set of advantages that are difficult for competitors to replicate. These advantages can be based on factors such as cost, quality, customer service, and innovation. Strategic competitiveness is achieved when a firm successfully formulates and implements a strategy that creates value for its customers, employees and shareholders. Achieving strategic competitiveness requires a strong understanding of the competitive landscape, a firm’s competitive advantages, and the strategies that are necessary to leverage those advantages in order to create value.
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