Question

misty inc., a company that manufactures and sells premium cosmetics, is pursuing an international strategy. red basket inc., a supermarket chain, follows a multidomestic strategy. which of the following statements is most likely true of this scenario?

Answer 1

In a multidomestic strategy, a business concentrates on tailoring its marketing initiatives to regional markets. To cater to regional preferences, norms, and customs, the corporation may launch a new brand in each area, modifying marketing, packaging, services, and occasionally product lines.

What is a good illustration of a multinational corporation?

Nestlé is a fantastic illustration of a multidomestic business. For each market in which it competes, Nestlé has a distinct marketing and sales strategy. Additionally, it caters to regional tastes by supplying various items in various markets.

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