According to the elaboration likelihood model, a friend may be utilizing the central route if they are trying to persuade you to buy a new TV based on how clear the picture is.
The Elaboration Likelihood Model Theory (ELM), developed by Cacioppo and Petty, aims to understand how people process inputs and how the attitudes they form as a result affect their behavior. An audience will either use a high or low amount of elaboration when processing a persuasive message.
The Elaboration Likelihood Model aims to clarify how persuading arguments influence, shape, and perpetuate attitudes. The underlying premise is that when knowledge is provided to someone, some "elaboration" takes place.
To know more about central route visit:-
https://brainly.com/question/28043860
#SPJ4