Research on the framing effect shows that decision-makers are risk-averse when they focus on gains and risk-seeking when they focus on losses.
The framing effect refers to the phenomenon where people's decisions can be influenced by how a problem or a choice is presented to them, or is is ideally framed. The framing effect is just one of many factors that can influence people's decision-making, and the extent to which it influences decisions can vary depending on the context and the individual decision-maker.
Research on the framing effect has shown that people tend to be more risk-averse when they are presented with the options that generally involve potential gains, and more risk-seeking when they are presented with the options that generally involve potential losses.
Read more about the framing effect on:
https://brainly.com/question/15052483
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