The firm should follow an international strategy. Strategic goals are the specific financial and non-financial objectives and results that a company intends to achieve over a specific time period.
Typically the next three to five years. As an example, if you want to enter new firm markets, you could set a goal of entering X, Y, and Z markets by a certain date. You could also set a target of having 15 regional markets by a certain date. A strategic goal is a long-term, "big picture" goal for a company, as opposed to a short-term solution to a current problem or challenge. Strategies, as opposed to goals that simply improve.
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