You are more likely to help someone if you believe the event is due to something out of the individual's control.
Social psychology is the scientific study of how individuals perceive, affect, or interact with one another. According to research, when there are other people around, people are less inclined to step in and help someone who is in need. With more people present, there is a lower chance that someone will get assistance.
The Social Exchange Theory is a social psychological theory that attempts to explain why people are charitable. They contend that individuals assist one another in an effort to maximise gains and minimise losses. Helping conduct is also explained by the social responsibility norm. The social responsibility norm dictates that people should assist others in need, even if doing so is expensive.
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