Reliability and character are the two important aspects of the trust which helps in developing the relationship.
How does this occur ?
- Reliability-based trust means perception of the actual behavior and operating performance.
- Character-based trust is judged on the basis of the culture and philosophy.
- Generally, when the firms care for each other and take a decision in the welfare of each other, they develop good relations and trust in a relationship.
- Trusting partners have the perception that each other will work in trust and will protect the interest of others.
Hence, this is how the whole process works.
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