Ford held the Hall of Fans Sweepstakes in partnership with the PBR (Professional Bull Riding) World Finals. Participants entered by online for the chance to win a new 2019 Ford F-Series truck of his or her choice and a VIP trip for two to the PBR World Finals in Vegas. Which promotional element was Ford using here

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19-11-2022
Business

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Ford held the Hall of Fans Sweepstakes in partnership with the PBR (Professional Bull Riding) World Finals. Participants entered by online for the chance to win a new 2019 Ford F-Series truck of his or her choice and a VIP trip for two to the PBR World Finals in Vegas. Which promotional element was Ford using here

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Bhuvangarg Bhuvangarg · Answer 1 · 2022-11-23T07:17:57+01:00

Ford collaborated with the PBR (Professional Bull Riding) World Finals to organize the Hall of Fans Sweepstakes. For a chance to win a brand-new 2019 Ford F-Series truck and a VIP trip for two to the PBR World Finals in Vegas, participants entered online. Ford used a promotional element in this sales promotion.

What are promotions for sales?

A marketing tactic called a "sales promotion" aims to boost sales, foster customer loyalty, or spread brand awareness. Most of the time, it involves giving customers a discount or some other kind of incentive to buy your product or interact with your brand.

With examples, what is sales promotion?

Coupons, freebies, contests, loss leaders, point-of-purchase displays, premiums, prizes, product samples, and rebates are all examples. Sales promotions can target customers, sales staff, or members of the distribution channel (such as retailers).

Learn more about sales promotion here:

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