A firm using a transnational strategy sacrifices responsiveness to local requirements within each of its markets in favor of placing heavy emphasis on being efficient.
The above statement is False
What is a transnational strategy?
Transnational strategy is implemented by carrying out different market studies and it analyses so that the brand can reach another country and succeed, allowing the company to obtain higher profits over time. penetration both at local, national and international levels. It helps in the expansion of globe worldwide along with deep market penetration.
Characteristics of transnational strategy includes.
Hence, The above statement is False
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