The social mask that a person puts on when interacting with others in public is known as a persona, according to Jung.
Personas are fictional characters that you create based on your research to target the various client types who may use your service, product, website, or brand at the same time. Creating personas helps the architect understand the needs, experiences, behaviors, and goals of their clients.
Personas are upscale representations of real clients. Personas are used in a client experience (UX) plan to develop empathy with target clients and highlight their reality.
Personas should never be created based on your assumptions about your clients; instead, they should always be created from perceptions about actual clients. It is obvious that you should first clearly define both the requirements and the clients because you should plan your clients' needs to your plan's utility.
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brainly.com/question/13186475
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