Question

Renee Farm grows fruits and vegetables by using nutrient-enriched soil and chemically enhanced fertilizers. Its products are extremely popular among health-conscious individuals who believe that natural fruits and vegetables do not have an adequate amount of nutrients. Renee Farm's products are popular even though its market is very niche. In the context of industry-level strategy, Renee Farm is most likely using a(n)

Answer 1

Renee Farm is most likely using a focus strategy. As Renee Farm's products are popular even though its market is very niche.

What is focus strategy?

People can direct your marketing efforts toward a certain market or demographic by using a focus approach. Focus strategy is the process of developing, marketing, and selling products or services to a target market that may consist of a certain customer demographic, a specific product line, or a specific geographical area.

Pepsi provides a variety of products. Pepsi Black was created as a part of their concentrate strategy on clientele searching out healthier beverages.

Thus, it is a focus strategy.

For more details about focus strategy, click here:

https://brainly.com/question/14909969

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