Ten minutes after listening to a 10-minute oral presentation, the average person understands and retains 50% of the information
Information is a general term for everything with the capacity to inform. Information is most fundamentally concerned with the interpretation of what may be sensed. Any naturally occurring process that is not entirely random, as well as any discernible pattern in any medium, can be said to convey some level of information. Other occurrences and artefacts, such as analogue signals, poems, photographs, music or other sounds, and currents, convey information in a more continuous form than digital signals and other data do. Information is not knowledge in and of itself, but rather the interpretational meaning that can be inferred from a representation.
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