→ It must be compatible with the objectives of the marketing department, the business unit, and the corporation.
What is corporation ?
A company is a separate legal entity from its shareholders. Many of the same legal rights and obligations apply to corporations as to people. They are able to sign contracts, make loans and take loans, sue and be sued, hire staff, possess assets, and pay taxes.
A corporation is sometimes referred to as a "legal person."
- Legally speaking, a company is an independent and distinct entity from its owners. Many of the same legal rights and obligations apply to corporations as they do to people.
- Limited liability, which prevents its shareholders from being held personally liable for the company's obligations, is a crucial component of a corporation.
- An individual or group of individuals with a common objective may establish a corporation.
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