Advertising specifically works to gain the interest of certain markets. They market to a specific demographic in order to increase sales. Using images of cartoons and popular people, making it fun, etc, helps convince people to buy more food. For me, it doesn't necessarily impact my decisions as a whole but it does play a small part. I think it's smart marketing but it isn't beneficial.
Manufacturers and customers are connected by the multibillion-dollar, international advertising industry. According to the research firm marketer, approximately $629 billion was spent on media advertising globally in 2018, with about 44% of the money going toward digital advertising. In the United States, there are over 71,555 advertising enterprises that employ over 264,021 people.
Advertising agencies are employed by Fortune 500 companies and nonprofit groups alike to develop brand identities, influence consumer brand switching, introduce new goods, and advocate for political causes. The advertising sector establishes and maintains the link between businesses, goods, and customers by turning their clients' words into successful campaigns.
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