Respuesta :

The feature that need to be included in functional strategies to improve differentiation is option c:

  • Hiring and employee development strategies designed to ensure that employees act in a manner that is consistent with the image that the company is trying to project to the world.

What are the functional strategies in regards to marketing?

The term Functional Strategy is known to be a kind of a strategic plan that is known to be taken in by each functional aspect in the value chain of the firm such as marketing, production, finance and others.

This is often down so as to implement and to bring together in one spot with the total business or corporate strategy or vision for getting organizational level aims.

Hence, The feature that need to be included in functional strategies to improve differentiation is option c:

  • Hiring and employee development strategies designed to ensure that employees act in a manner that is consistent with the image that the company is trying to project to the world.

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Functional strategies to improve differentiation should include:

a. product offerings designed to be can be produced and delivered at as low a cost as possible

b. standardization of the product offering and marketing mix to different market segments.

c. hiring and employee development strategies designed to ensure that employees act in a manner that is consistent with the image that the company is trying to project to the world.

d. initiation of a price war in order to grow volume and drive its weaker rivals out of the industry.

e. products that have lower prices to allow a company to erect an economic moat around its business that keeps higher-cost rivals out.

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EDU ACCESS
Universidad de Mexico