You can find Pepsi products in discount stores, grocery stores, convenience stores, and even vending machines. Pepsi practices intensive distribution with its product lines.
A corporation may use an intensive distribution marketing plan to try to sell its goods from a small vendor to a large retailer.
A customer will almost always be able to find the merchandise wherever he travels.
Soft drinks and cigarettes are a couple of the products that follow the intensive distribution.
A corporation can employ all of the potential venues to market its product under an aggressive distribution plan.
Both sales and brand awareness of the product are increased.
The benefits of intense distribution are numerous which include a boost in sales and profits etc.
Hence, Pepsi practices intensive distribution with its product lines.
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