New Venture Creation: Entrepreneurship For The 21" Century
Major Assignment
Submission due date: 23" of May 2022. (23/05/2022).
Prepare a business plan for a specific venture you
have in mind.
Business plan should include:
- Project overview
- Mission and vision
- Product overview
• Product
• Benefits and features
• Why people need this product
- Marketing plan
• SWOT analysis
• Marketing Mix
• Target market
• Competition
- Financial plan
• Start-up expenses
• Revenue forecast
• Breakeven analysis.
Please refer to the report structure file.

Assuming that the chosen venture is a company that recycles plastic, the business plan must contain all the essential requirements to start the business.

How to create a business plan?

It is essential that the document contains in writing the business model that must be followed to achieve the objectives, being also used as an instrument for directing the marketing and management of the company.

Each description contained in the business plan must be aligned with the company's values and mission, so that the business is aligned with its core purpose and the demands of the potential market.

Therefore, the business plan helps in structuring the business and in the entrepreneur's vision, attracting investments and being the direction of the business, characterizing itself as a competitive advantage.

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