Question

Ben & Jerry's ice cream puts messages on their ice cream containers in support of family dairies in Vermont. Ben & Jerry's also strongly supports local farmers and sources its supplies locally. Corporations like Ben & Jerry's use _______ to express their views on controversial issues.

Answer 1

Corporations like Ben & Jerry's use A. advocacy advertising to express their views on controversial issues.

What is advocacy advertising?

Advocacy advertising is done when marketing is used to support a particular message or cause.

Advocacy advertising is unlike commercial advertising because it is undertaken in the group or public interest.

Advocacy advertising may not typically promote a product or service but a social cause.

Answer Options:

A. advocacy advertising

B. product advertising

C. pioneering advertising

D. competitive advertising

Thus, Corporations like Ben & Jerry's use A. advocacy advertising to express their views on controversial issues.

Learn more about advocacy advertising at https://brainly.com/question/960252