If Malibu Island Spiced Rum is cradled around the larger bottle in a little hammock. This is an example of a(n) on-pack premium.
What is on-pack premium?
On-pack premium can be defined as the way in which a company attached a free gift around a product or inside the pack of the product.
Most companies tend to use this process as a form of sales promotion or to create awareness about a product that is not yet in the market.
Therefore this is an example of a(n) on-pack premium.
Learn more about on-pack premium here:https://brainly.com/question/1658517
