If the banner with the Jones Company logo avoids the difficulty of reaching audiences. Jones company use Sponsorship.
Sponsorship public relation can be defined as the way in which a company sponsor an event so as to create awareness about their product or brand or to build product awareness.
Jones company uses sponsorship strategy in order to reach the large audience and to create awareness so as to enables people to know the brand he represent or stand for.
Therefored Jones company use Sponsorship.
Learn more about Sponsorship public relation here:https://brainly.com/question/15869034