The given scenario is an example of personalized marketing
This refers to the creation of awareness about a given product or service to create demand and make a profit.
Hence, we can see that based on the strategy used by General Motors to create an image of a hummingbird to show the use of precision to deliver high-quality cars is known as personalized marketing.
Read more about personalized marketing here:
https://brainly.com/question/6988222