The CDC campaign promotes the influenza vaccine by telling people they are not only protecting themselves but protecting others.
Advertising is a type of communication that aims at persuading. This includes persuading people to act in a specific way.
Influenza vaccine is promoted using different strategies. In the case of the CDC (Centers for disease control and prevention), they released an advertisement showing a man with his shirt sleeve up and with the words "We all have a role in protecting each other".
Based on this, we can conclude this specific campaign promotes influenza by making people feel responsible for their health and others' health.
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