Question

A primary cause for international business failure is lack of attention to cultural factors. Group of answer choices True False

Answer 1

The answer to the question of whether a primary cause for international business failure is lack of attention to cultural factors is:

• True

What are Cultural Factors?

This refers to the cultural differences which impacts the relationship between two or more people or countries of different cultures.

This can have serious impact in international business if each business partner does not pay attention to this as some countries have very different cultures and using one approach on them may yield bad results.

Read more about cultural factors here:
https://brainly.com/question/16499151