The activities in a firm that try to identify customer needs and focus the flow of goods or services in the firm in order to meet those needs is called : Marketing
Marketing refers to the process whereby firms promote and sell product or services.
Marketing involves creating awareness to determine if there are sufficient number of people with a significant income to be able to purchase the goods one wishes to sell.
Marketing includes but not limited to :
Therefore, the activities in a firm that try to identify customer needs and focus the flow of goods or services in the firm in order to meet those needs is called Marketing.
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