It should be noted that one cultural difference that is needed to be adjusted by companies when entering the global market is the local habits of daily shopping, because this habit requires companies to source more materials locally.
The global market serves as a market where goods as well as services is been sold and purchased among different countries.
Most of these companies that are entering this market do have the local habits of daily shopping.
We can conclude that this local habits of daily shopping requires companies to source more materials locally rather than going international and this serves as a cultural difference.
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