______ is a sum of money that a producer gives to a reseller for each unit the reseller buys after an initial promotional deal is over.

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30-11-2021
Business

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______ is a sum of money that a producer gives to a reseller for each unit the reseller buys after an initial promotional deal is over.

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ayfat23 ayfat23 · Answer 1 · 2021-12-08T10:57:15+01:00

The term that describes the sum of money given to the reseller after initial promotional deal in addition to each unit, and it is been given by the producer is buy back allowance.

Buy back allowance serve as initial incentive, it can be regarded as form of trade sales promotion whereby there is ;

offering of incentive to channel members.
so they can restock their store.

It is been given by the producer to the reseller to motivate the reseller.

Therefore, buy back allowance is the correct term

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