Answer:
It can help your brand stand out, but can also be expensive.
Explanation:
Advantages:
1. Can open up new markets for your business.
2. A solid product endorsement can build brand credibility.
3. Creates a higher retention rate for future customers.
4. Endorsements give your brand personality!
5. Speeds up the time required to establish a market footprint.
Disadvantages:
1. Endorsements become associated with the brand image.
2. It's expensive to hire people to endorse products.
3. The endorsements may one day eclipse the product.
4. A good endorsement can't fix a bad product.
5. It may generate temporary inquiries only.
I hope that helped!!