In the Newsela article "Real-Life Pet Detective Helps Find Lost Animals," the job of pet detective was introduced by;
At the outset of the article, the author of the article began by talking about an actor with whom his audience must have been familiar.
Jim Carrey's role in the movie, "Ace Ventura: Pet Detective" was that of an animated pet detective. This character was not a very serious one as Carrey was portrayed in cartoon.
In real life, this role was a more serious one. By starting off with this movie, the author related the subject of discussion to a movie character that his audience might know about.
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