Answer:
comparative advantage
Explanation:
Comparative advantage can be regarded as an ability of an economy to produce a particular good/service at a lower opportunity cost when compare with its trading partners. A comparative advantage allows the firm to have the ability to sell goods and services to their customers at a lower price than her competitors in that market and with this lower price, and stronger sales margins can be realized.
It should be noted that An individual should specialize in the production of a good for which he/she has a comparative advantage