Nakia is trying to decide how to structure her business. She knows that it is important for her to make money selling hair care products to people who care about the environment. Which of the following would you recommend based on her business goals?
a) Make hair products that hurt the environment, and donate any extra money to non-profits
b) Write a mission statement that says her hair care line is sustainable, even if it isn’t
c) Start a non-profit organization that helps the environment
d) Sell a sustainable hair care product and work to be certified as a benefit-corporation
