Answer:
consumers
educators
parents
students
Explanation:
Kids.gov works to reach educators, parents and students. It is a government site with an emphasis on education, and topics that are of the interest to both kids and parents.
Pinterest has a more general appeal, so we can say that they appeal to consumers. However, its appeal is not universal, and they do not actively work to reach politicians, althought it is true that some politicians may be interested in the site, but probably not for things work-related, but the opposite: for hobbies, and things they browse in their spare time.
