Puppy Love, a dog-breeding business, is planning on launching a social media campaign to emphasize its services and the variety of dogs available. The campaign will highlight the dogs’ temperaments, talents, traits, and pedigrees. Puppy Love wants to emphasize the successful business it has conducted for many dog owners. In order for its campaign to be successful, which of the following tips should the business follow in creating its social marketing strategy?A. Understand what type of platforms and how its target audience utilizes social media.B. Test the content using the social media’s targeting features to identify which message generates a better response.C. Understand that once the social media message is effectively set, it can be run for an extended period of time.

The correct answer to the following question will be "Understanding and acknowledge what kind of platform social networking uses then how is the target group".

Explanation:

Like for every structured and conventional strategy of marketing, it is important to consider every media campaign by specifying targeted customers' goals as well as the category of social media sites used among the intended audience.
Such that the advertisement or content could only be posted to certain channels that are commonly used mostly by targeted clients.