Question

Along with its ad campaign to improve the relationship of the Raiders with the citizens of Oakland, the football team's agency issued a ____, which contained pictures and biographical data of all the players, quotes from fans, ticket prices, special promotions that would be held throughout the season, and a story about how wrong the Raiders had been to move to Los Angeles.

Answer 1

Answer:

Press Kit.

Explanation:

Press Kit or a media kit can be defined as a set of pre-packaged promotional materials. It is an informational package prepared for the members of the media. A media or press can put a first impression by creating a press or media kit by including the messages in it that they desire.

In an ad campaign, the football team's agency provided a press or media kit to improve the relationship between Raiders and Oakland citizens. This press kit included pictures, data of the players, ticket prices, etc. This was an ad strategy used by the Football Team Agency.

So, the correct answer is a press kit.