Question

______ is the total combined customer lifetime values of all the company's current and potential customers. Group of answer choices Market share Customer equity Share of customer Customer-perceived value Value proposition

Answer 1

Answer:

Customer equity is the total combined customer lifetime values of all the company's current and potential customers.

Explanation:

Customer equity is received as a result of customer relationship management. The entire discounted lifetime values of all the customer base of a company combine together to form customer equity.

It depends on the loyalty of a customer.The more loyal the customer, the higher will be customer equity for that company.

I hope the answer was helpful.

Thanks for asking