Question

Dr Jones is creating a retail marketing plan for his Dental office services. What is a key challenge in showcasing his main product ? Group of answer choices Competition Accessibility Cleanliness Destination Intangibility

Answer 1

Accessibility would be the key challenge in showcasing his main product.

Explanation:

Retail marketing:

• It is the strategy used to reach customer directly.

• It is a kind of product promotion.

• It concentrates on 4 P's.

• Product, Price, Place, and Promotion

Considering all the other aspects about retail marketing "Accessibility" would be key challenge. The reason is that, the product has to reach to the customer directly. So, the product promotion mainly concentrates on reaching the direct customer. So upon other given reason, this stands challenging.