Veterinarians generally derive some of their income from selling several manufacturers’lines of petcare products. Knowing that pet owners rarely throw away mail from their pet’s veterinarian unread, one manufacturer of pet-care products offered free promotional materials on its products to veterinarians for mailing to their clients. Very few veterinarians accepted the offer, however, even though the manufacturer’s products are of high quality. Which of the following, if true, most helps to explain the veterinarian's reaction to the manufacturer's promotional scheme?
a. Most of the veterinarians to whom the free promotional materials were offered were already selling the manufacturer's pet-care products to their clients.
b. The special promotional materials were intended as a supplement to the manufacturer's usual promotional activities rather than as a replacement for them.
c. The manufacturer's products, unlike most equally good competing products sold by veterinarians, are also available in pet stores and in supermarkets.
d. Many pet owners have begun demanding quality in the products they buy for their pets that are as high as that in the products they buy for themselves.
e. Veterinarians sometimes recommend that pet owners use products formulated for people when no suitable product specially formulated for animals is available.

Answer: c. The manufacturer's products, unlike most equally good competing products sold by veterinarians, are also available in pet stores and in supermarkets.

Explanation:

It is indeed irregular that the Vets would refuse to sell the product especially since they were offered incentives and it is stated that Veterinarians generally derive some of their income from selling several manufacturers’lines of petcare products. .

Why then would they do this?

Looking at the options, option C would be the best option.

If the product was being sold in supermarkets already, that is competition that Veterinarians will much rather avoid seeing as they have similar high quality products that they don't have to compete with supermarkets to sell.

It would make sense to just keep selling the ones they are selling than to get into undue competition.