Question

The philanthropic perspective of the economic model in which business support for a social cause is done because it is the right thing to do differs from the reputational version only in terms of the
a. reach of the social good done.
b. level of social good done.
c. medium used.
d. underlying motivation.

Answer 1

Answer:

d. underlying motivation.

Explanation:

The underlying motivation distinctly separates the philanthropic perspective from the reputational version.

In the philanthropic economic model, profit is not the driving cause of supporting a social good and helping to ensure a safe clime, it is just the right and the most important goal the model fits into.

The reputational version is more concerned about the image of the company or the business in view.