Answer: Social responsibility
Explanation:
According to the given question, the company crisis is basically demonstrating about the social responsibility and it plays an important role in an organization as it helps in promoting their brand.
It also boots the image of an organization in the market and helps in developing the positive relations with the consumers in the society. The social responsibility is basically contributing in the various types of resources, products and the knowledge in the company.
Therefore, Social responsibility us the correct answer.