Beth Williams works for a marketing research company in Chicago. Her current research involves finding the market potential for a client's new line of sports apparel. Given her objective, which of the following types of research is the most suitable for Beth?
a. exploratory research
b. causal research
c. descriptive research
d. constructive research

Respuesta :

Answer: (C) Descriptive research

Explanation:

  The descriptive research is one of the type of research method that helps in describe the features and qualities based on the given phenomenon and study.

The main purpose of the descriptive research method is that it helps in validating and also explain about the various types of hypothesis based on the given concept.

According to the given question, the descriptive research is one of the most suitable type of research for Beth Williams that helps in evaluating the current market status of the client and it also helps in making various types of business decision in the company.    

 Therefore, Option (C) is correct answer.

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