Answer:
Explanation:
Horizontal Growth is a growth in which the company extend its business by obtaining larger share of its market by acquiring its competitors.
Example: Apple iphone acquires samsung.
Vertical growth is growth in which company acquires another entity in it's supply chain there are two kinds of vertical growth:
1) Backward : in this growth the company acquires its suppliers such as car assembling Company acquires Tyre supplying company.
2) Forward : in this growth the company enters in to customers market by acquiring its customers such as leather production company acquires shoe making company.
